The role of Business Intelligence and Artificial Intelligence implementation in Palestinian Banks: A theoretical analysis of Transformative potential and strategic imperative.

Abstract

This research examines the transformation role that can be played by Business Intelligence (BI) and Artificial Intelligence (AI) in the banking sector in the Palestinian economy. Banks in this economy are operating in a very dynamic environment, political uncertainty, infrastructure limitation and other diversified challenges, which necessitate innovative technological solutions.
The study seeks to explore theoretically how the technologies of AI and BI tools, such as Machine Learning (ML), Natural Language Processing (NLP), Predictive Analytics, and Robotic Process Automation (RPA), can support risk management frameworks, enhance the operational effectiveness and efficiency, and CRM. How the financial inclusion and regulatory compliance can be achieved through the active employment of AI & BI.
The research analyses the necessity of these innovative advanced techniques in supporting the flexibility of the banking sector and enhancing their competitive advantage and supporting the economic development. Also, the research will explore the challenges faced when implementing these technologies. The study concludes with theoretical recommendations for the proper phased implementation frameworks, regulatory framework development and visionary views for the future researchers or practitioners in the banking sector.