P VIKRANT KUMAR. The AI-Driven Shift in B2B Journey Orchestration: A Quantitative Analysis of Operational Readiness, Lead Generation, and Market Performance. International Journal of Computer Information Systems and Industrial Management Applications, [S. l.], v. 18, n. 7s, p. 351–356, 2026. DOI: 10.70917/ijcisim-2026-3079. Disponível em: https://cspub-ijcisim.org/index.php/ijcisim/article/view/3079. Acesso em: 14 jul. 2026.