SABYASACHI CHAKRABORTY; KHAGENDRA NATH GANGAI. Factors Influencing the Adoption of Online Lead Generation Practices in B2B Micro, Small, And Medium-Sized Enterprises (MSME). International Journal of Computer Information Systems and Industrial Management Applications, [S. l.], v. 18, n. 15s, p. 1006–1016, 2026. DOI: 10.70917/ijcisim-2026-4498. Disponível em: https://cspub-ijcisim.org/index.php/ijcisim/article/view/4498. Acesso em: 8 sep. 2026.