DEEPA KEDAR RELE; DHARA JOSHI; P. CHITRA; ANWESHA SAHOO; SANDEEP DONGRE. Digital Engagement and Consumer Purchase Intentions: A Study of Social Media Branding Strategies. International Journal of Computer Information Systems and Industrial Management Applications, [S. l.], v. 18, n. 19s, p. 421–428, 2026. DOI: 10.70917/ijcisim-2026-5027. Disponível em: https://cspub-ijcisim.org/index.php/ijcisim/article/view/5027. Acesso em: 24 aug. 2026.