VANDANA GUPTA; KHUSHBOO PUROHIT; KIRAN SONI; SHILPA PARIHAR; YASMEEN ALI; JYOTI DASHORA. Employer Branding on Social Media and Generation Z Talent Attraction A Signalling-Theory Perspective on Content Quality, Authenticity, and Person–Organisation Fit. International Journal of Computer Information Systems and Industrial Management Applications, [S. l.], v. 18, n. 19s, p. 1291–1300, 2026. DOI: 10.70917/ijcisim-2026-5129. Disponível em: https://cspub-ijcisim.org/index.php/ijcisim/article/view/5129. Acesso em: 16 sep. 2026.