A New Cascade-hybrid Recommender System approach tailored for the Retail Market

Authors

  • Miguel Angelo ˆ Rebelo E-goi, Av. Meneres ´ 840, 4450-190 Matosinhos, Portugal
  • Duarte Coelho i3s, Rua Alfredo Allen 208, 4200-135 Porto, Portugal
  • Fabio ´ Fernandes University Fernando Pessoa, Prac¸a 9 de Abril 349 4249-004 Porto, Portugal
  • Ivo Pereira Interdisciplinary Studies Research Center, Rua Dr. Antonio ´ Bernardino de Almeida 431, 4200-072 Porto, Portugal

Keywords:

Cascade-hybrid, Recommender System, Intelligent Marketing, Retail, Novelty Score, Catalog Coverage

Abstract

Recommender systems ought to increase profit from product sales, by carefully recommending selected items to users. For this, recommendations need to be relevant, novel and diverse. There are many approaches to this problem, each with its own advantages and shortcomings. This paper proposes a novel way to combine model, memory and content-based approaches in a cascade-hybrid system, where each step refines the previous one, sequentially. In addition to this, a straightforward way to easily incorporate time-awareness into rating matrices is also advanced. This hybrid system focuses on being intuitive, flexible, robust, auditable and avoid heavy performance costs. Evaluation metrics such as Novelty Score are also formalized and computed, in conjunction with Catalog Coverage and mean recommendation price to better capture the recommender’s performance.

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Published

2022-01-01

How to Cite

Miguel Angelo ˆ Rebelo, Duarte Coelho, Fabio ´ Fernandes, & Ivo Pereira. (2022). A New Cascade-hybrid Recommender System approach tailored for the Retail Market. International Journal of Computer Information Systems and Industrial Management Applications, 14, 13. Retrieved from https://cspub-ijcisim.org/index.php/ijcisim/article/view/500

Issue

Section

Original Articles